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Ready to make a clean break from toxic makeup? Let Ilia Beauty help you find some new faves.
Ilia Beauty was created on the heels of its founder, Sasha Plavsic, discovering that her favorite lip balm was full of junk ingredients. In response, she re-created it using ingredients that were safe, effective and natural. Since then, Ilia has grown to become a true powerhouse in the world of clean beauty, building their entire line on the philosophy that skin should look like skin, radiance should come naturally, and that makeup can revive your look with skincare-derived ingredients.
The brand now features priming serums, translucent powder, liquid highlighter, multi-use pigments for lips and cheeks, high-impact lipsticks, and, of course, the tinted lip conditioner that started it all, among many other goodies. No wonder celebs like Beyoncé, Rihanna, Kim and Kourtney Kardashian, Jennifer Lopez and many others have Ilia products in their beauty stash!
Plavsic took the time to share some of Ilia’s celeb-loved faves and give a little insight to what makes them so special. Shop them down below!