Fashion can be a very emotional thing, reflective of one’s personality. And as you’re probably aware, it can also garner strong feelings of loving and loathing. 2021 is still fresh out of the gate, but people already have some thoughts as to which trends they will and won’t be wearing this year. We found an expert who has her finger on the pulse of people’s emotional reactions to current and upcoming trends and that’s Shakaila Forbes-Bell, who is Afterpay’s Consumer Fashion Psychologist. London-based Forbes-Bell is also the founder of Fashion is Psychology, and she has tons of insight into the trends people will be wearing during this most unusual of years.
In case you’re not familiar, Afterpay is a payment service that allows you to pay off purchases in four payments, interest-free, so you don’t need a credit card (or the fees associated with one). Afterpay checkout is available at thousands of retailers, so there’s plenty of IRL data to inform their trend predictions as well. That, coupled with Forbes-Bell’s knowledge makes for trend predictions you can trust.
Read on to familiarize yourself with the trends you will (and won’t) see a lot of this year, straight from Shakaila Forbes-Bell herself.