By the turn of the 20th century, whether you thought blush was impolite or a necessary staple, it was everywhere. Companies began mass producing it, and so women were able to purchase and use uniform formulations that were, for the most part, safer than their ancient counterparts (via Insider). By the roaring twenties, flappers paired blush with heavy and dark eye makeup. The famous starlets of the fifties like Marilyn Monroe wore it also, and so it was now officially in fashion. The orangey blush of the 80’s was a staple for the fashion-forward woman, and the apple-cheeked looks of the 90’s could never have happened without rouge.
While blush took a back seat to the contouring trends of the 2010’s, Town and Country Magazine says its officially back, and if you follow any beauty bloggers, TikTok accounts, or YouTube makeup artists, you’re likely seeing the same thing: blush is on trend.
So whether you’re trying to recreate the look of a 1950’s movie star or make yourself appear like a hardworking milkmaid, be assured that you’re in good company. And if it falls out of fashion, wait: history repeats itself. Blush, we firmly believe, will always be back.