Yes, you might shop from the same clothing websites over and over again (no shame in having a favorite!), but the beauty of Instagram is that there are soooo many fashion labels on the platform to discover and help you expand your style horizon. Whether they’re up and coming or they’ve been around but you just haven’t heard of them yet, these 34 clothing brands with awesome grids will change up your feed and open your mind—and your closets—to new, gorgeous items you’ll want to wear all the time.
And sure, some are pricier than others, but even if you’re not in the mood to buy anything, the imagery featured on these pages will give you the inspiration you need if you’ve been wearing the same three outfits the past couple months (outing myself here, tbh). Give these brands a follow, and you’ll probably end up putting so many pretty pics of clothing in your saved folder. Another thing? If you’re overwhelmed with spam emails from brands, their IG pages will often notify you directly about any new collections dropping or sales happening though a post or IG story instead. So if you’re constantly on Insta these days anyway, consider following these fashion brands—and while you’re at it, give these influencers some love too.
1
Asata Maisé
This designer transforms vintage fabrics into unique pieces that are made to be photographed. I mean, this checkered corset is amazing! Of course, being a one-person business can be overwhelming if you’re flooded with orders, so if you have the means, you can donate to Asata’s GoFundMe which provides her with equipment to keep up with demand.
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2
Lisa Says Gah!
The retailer is based in San Francisco and has a mix of fun labels, as well as its eponymous line that often features shirred tops, linen dresses, and ribbed loungewear.
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3
Daily Paper
This Amsterdam-based brand has that whole off-duty model vibe from its bike shorts to its denim pieces. You’re absolutely guaranteed to find a standout look for this summer from this label.
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4
Míe
If dreamy, flowy dresses are up your alley, you definitely want to give this brand a follow, but don’t worry: It also has tops, pants, jumpsuits, and cute matching sets. All the pretty pieces are made by local seamstresses and artisans in Lagos, Nigeria where it’s based.
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5
Kkco
The second “k” is silent, btw. This brand has some truly eye catching clothes, like this checkered set. It also features gorgeous sheer dresses to layer with and of-the-moment tie-dye pieces.
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6
hosbjerg
Yes to this monochrome ‘fit! This Denmark label has that cool Scandinavian aesthetic to it with bold prints, bright colors, and effortless-looking matching sets.
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7
Paloma Wool
Love yourself versatile clothing? Check out Paloma Wool. The brand is known for its ruched pieces that transform a blouse into a bra top with a pull of a drawstring or shirts that you can wear backwards or forwards. Complement the rest of your ensemble with shoes or bags from the label too. (Currently OBSESSED with these guys.)
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8
Mirror Palais
Yeah, you’ve seen underwire bras before but have you ever seen an underwire button-up shirt? This NYC-based label has tons of strappy, cropped, and romantic designs, and its swimwear also features amazing vintage prints.
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9
Tach Clothing
Designed and made ethically in Uruguay, this label has some really amazing knitwear as well as statement dresses perfect for summer. Just LOOK at these ruffles.
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10
JBD Apparel
Kim Kardashian recently gave this brand a shoutout, and it’s easy to see why she’s a fan of these body-hugging knit sets. All the pieces are handmade to order.
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11
Phlemuns
Another celeb fave is this gender-neutral brand based out of Los Angeles. Need some receipts? Billie Eilish, Clairo, Lil Nas X, and Bella Hadid have all worn its designs.
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12
Dauphinette
Yes, the brand can be pricey, but it’s worth a follow just because the pieces are truly wearable ART. Whether you’re looking at its hand-painted leather clothing or pressed flowers preserved in resin, you’ll be blown away by the craftsmanship.
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13
Shop-Pêche
If you’re into a minimalist aesthetic, this label has modern and sleek designs for you. Its footwear selection is also impressive, and most items are below $100.
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14
With Jéan
You’ll find loads of ’70s-inspired floral designs with ruffles, buttons, and bows on this feed, so if you’re looking for the perfect summery outfit, check them out.
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15
Jade Swim
Simple yet sleek, this swim brand offers designs in an array of hues and also has different collections based on your preferences: barely-there straps, ribbed fabric, or metallic ring accents.
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16
Lirika Matoshi
How gorgeous is this tulle floral top? The Kosovo native launched her namesake brand in 2016 and has since expanded from accessories into ready-to-wear like playful strawberry-printed dresses or cloud-printed knit sweaters.
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17
Maggie Marilyn
Adding this puff-sleeve top to my cart ASAP. The New Zealand label is also eco-friendly and textiles are ethically sourced, so you can feel good about your purchase—and get a stylish IG pic.
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18
Riot Swim
Looking for a truly standout swimwear piece to add to your summer wardrobe? You’ll wanna order something from this label, like this plunging ruched one-piece in vivid cobalt.
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19
Samsøe Samsøe
Started in Copenhagen in 1993, give this label a follow on IG if you’re into prints and dreamy landscapes, like this beach situation here. The brand is also available to shop at Nordstrom if you want to avoid international shipping.
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20
The Frankie Shop
This brand seems to be *the* go-to for fashion bloggers and street style stars. And the breakout piece this summer is its padded shoulder muscle tank, seen here in yellow. Basically every pic on its feed is worthy of your saved folder.
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21
Hansen and Gretel
How precious is this set with a scalloped trim? You’ll find tons of pretty pieces with this Aussie label that you don’t already have in your closet.
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22
areyouami
You’ll find so many delicate camis, bra tops, and slips on this brand’s feed, but it also has edgier clothes like bustiers and raw-hemmed jackets. It does it all!
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23
Come Back as a Flower
Or CBAAF for short. Specializing in hand-dyed clothing, the pieces are ethically made using 100 percent recycled cotton. It also does drops of cool vintage tees, fyi.
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24
Gimaguas
You’ll love the escapism on this label’s IG page. Founded by twin sisters Sayana and Claudia, the designs are inspired by their travels and they work with artisans and local craftsman to create the pieces.
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25
Coco Shop
The Antiguan brand was founded in 1949 by siblings Pat Starr and Amos Morrill, but was relaunched in 2019. The prints have that retro island feel, but the silhouettes are modern. You’ll want to wear these light cotton creations all summer long.
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26
SVNR Shop
Created by Christina Tung, it’s best known for its eclectic mismatched jewelry, but the label’s colorful hand-dyed slip dresses are just as covetable. They come in both mini and midi lengths, and have a drawstring on one side that you can pull to create some ruching.
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27
L.F. Markey
If you’re a fan of utilitarian pieces, but, like, not the boring kind, follow this label ASAP. It’ll bring so much color and joy to your IG feed…and make you want to buy a a boilersuit if you don’t have one already.
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28
8vo Ático
This curated Miami-based retailer features eight brands that are always in rotation, if you’re looking for new labels to add to your feed.
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29
Naya Rea
This quilted tank with tie closures is all sorts of wow. Naya’s namesake line is inspired by the folklore of Siberia, where she was born and raised. Her clothing is whimsical and romantic, and you can’t help but “like” all the pics of her gorgeous designs.
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30
Kina and Tam
This line is described on the brand’s site as “childish and playful,” and it’s easy to see why. The cheery prints and cheeky graphics will add some much-needed joy to your closet.
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31
Atelier Delphine
Designer Yuka Izutsu repurposes discarded fabrics from Guatemala, Peru, India, and other countries and transforms them into sustainably-made pieces for Atelier Delphine. Just accept the fact that you need this coat in your life.
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32
Milk White
Feathery sleeves? Don’t mind if I do. You’ll instantly fall in love with this Greek brand (it’s based in Athens!), and its stylish designs will make you wish you could wear them on a Mykonos vacation right now.
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33
Ciao Lucia
Speaking of vacation vibes, give this label a follow too. While the items are made in Los Angeles, they have a European aesthetic to them and are inspired by places like the French Riviera and the Amalfi Coast. Say. No. More.
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34
YanYan Knits
Founded by Phyllis Chan and Suzzie Chung, the label offers bold knit creations that will definitely stand out from the rest of your clothes. Currently need this cute floral polo shirt, thanks.
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Lauren Adhav
Associate Fashion Editor
I’m Cosmopolitan’s Associate Fashion Editor and write about any and all trends, major celeb fashion moments, and why wide-leg jeans are basically the best.
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